University will leverage ticketing, marketing and CRM solutions to enhance fan relationships
Senior Associate Athletics Director
Peter Tombasco will commence his 16th year with DePaul Athletics and his third as Senior Associate Athletics Director for External Operations in the Fall of 2017. He is responsible for several operations, including the development and cultivation of DePaul’s athletic corporate partnership program. As its manager, Tombasco is accountable for creating strategies to enhance the athletic department’s overall corporate sponsorship initiatives, including the acquisition of partners and ensuring that all contractual obligations are satisfied.
Additionally, Peter provides oversight to the Marketing and Licensing department, directs Ticket Sales and Operations, and supervises the Athletics Facilities staff. He supervises all elements of DePaul-controlled broadcast rights, acts as executive producer for all Blue Demon radio/internet games, selects commentator talent, heads scheduling and script management. Tombasco is also the primary Men’s Basketball scheduling administrator to the BIG EAST Conference and Wintrust Arena and serves as the team administrator for the DePaul Men’s Tennis program.
Prior to joining DePaul in 2002, Tombasco worked for Nelligan Sports Marketing and functioned as the Midwest General Manager. In addition, he has extensive corporate experience having spent 14 years with Honeywell International. During his time with Honeywell, Tombasco held several key positions in sales, marketing and management. He was honored three times with membership to Honeywell’s exclusive Ambassador Club, which recognizes individuals for their business accomplishments. Furthermore, Tombasco earned Sales Manager of the Year for his excellence in the training and development of Honeywell sales associates.
A graduate of DePaul’s School of Commerce, Tombasco earned his degree in marketing with a minor in communications. He began his career when he volunteered with the DePaul athletics department, which recognizes him as DePaul’s first athletic department marketing intern. In that capacity, he is credited with obtaining DePaul’s initial major corporate sponsorships and all associated funding of DePaul’s inaugural holiday women’s basketball tournament.
Along with these accomplishments, he retired with honors from the Navy Reserves after a distinguished career where he served as a Senior Logistics Officer and earned the rank of Commander.
Tombasco serves as a certified Illinois High School Association (IHSA) Football Official, is a member of the (NOA) Northern Officials Association and (NASO) National Association of Sports Officials. In addition, he sits on the Officials Executive Committee for the Chicagoland Youth Football Leagues (TCYFL), which is America’s largest independent youth football league.
Tombasco, a native of Corning N.Y, and his wife Patty, a registered Illinois dental hygienist, reside in Grayslake, IL. They have a son, Dan, who is also a proud DePaul alumnus and works as a prosecutor in Appleton, WI.
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