After working for head coach Oliver Purnell for the past three seasons, Andy Farrell was promoted to the director of basketball operations in May 2011. Farrell served as Purnell's video coordinator for three seasons including the 2010-11 campaign at DePaul.
As the Blue Demon video coordinator, Farrell's primary responsibility was the breakdown of game and practice footage for player development and assisting the scouting with each opponent during the season. In his latest role, Farrell coordinates team travel, practice sites and scheduling for the program.
Over the last three summers, Farrell has served as co-founder of Rising Coaches Elite - an association for rising coaches in college basketball - and ran the Rising Coaches Conference in Las Vegas. In the first two years of the conference, it was attended by over 100 support staff members and had 25 speakers, including head coaches and assistant coaches in the NCAA, as well as prominent members of the media.
During his two seasons at Clemson on Purnell's staff, he helped the Tigers to a combined 44 victories and two NCAA Tournament appearances while serving as the video coordinator. The 2009-10 squad went 21-11 after the 2008-09 team posted a 23-9 record.
Farrell spent time as an undergraduate and graduate student working with the basketball programs at Dayton and Virginia Commonwealth. At VCU as a graduate assistant during the 2007-08 season, he handled the video duties and helped the Rams to a 24-8 record and 15-3 mark in the Colonial Athletic Association.
For four seasons at Dayton from 2003-07, Farrell was the head student assistant for the Flyers under head coach Brian Gregory. In addition to his duties with the Dayton program, he also worked at the AAU level as a coach with the Dayton Metro (2003-05) and the D-1 Greyhounds (2005-07). He also handled basketball camp administration for the Dayton women's basketball program.
Farrell earned his Masters degree in Sports Leadership with an emphasis in coaching from VCU in 2009 and his bachelor's degrees in finance and economics from Dayton in 2007, graduating Magna Cum Laude.